Bryce KaiserHow to find people for problem validation in a post-COVID worldHow do you perform problem validation in a post-COVID world? The preferred discovery/validation is done in person through long form…Nov 29, 2021Nov 29, 2021
Bryce KaiserAvoid price anchoring when offer testing your business ideaIn initial offer testing of a business idea, avoid price anchoring. Lead with the price you want to test and then save the discount for…Nov 18, 20211Nov 18, 20211
Bryce KaiserAn expensive hobby vs a businessWhen I work with first-time-entrepreneurs, there is one characteristic that I look for to give me an indication of if they will succeed or…Feb 24, 2020Feb 24, 2020
Bryce KaiserSell the idea of your startup first; build it laterI met with three early-stage startups last week that were at the same point in their journey. They were seeking investment to fund the…Feb 18, 2020Feb 18, 2020
Bryce KaiserKnow your startup’s end gameWhen starting a business (or thinking of starting a business), it is easy to obsess over the start. There are countless tasks standing in…Feb 17, 2020Feb 17, 2020
Bryce KaiserPaid advertising experiments — Spera Foods Growth Study Week 2This post is part of a larger case study. We are documenting our efforts to create a stable and scalable growth engine for Spera Foods. To…Aug 16, 2017Aug 16, 2017
Bryce KaiserFinding and vetting startup ideasIf you are reading this, you probably already have an idea for a business. If you do not have an idea, here are some exercises to find…Aug 14, 2017Aug 14, 2017
Bryce KaiserWebsite Revamp — Spera Foods Growth Study in progressThis post is part of a larger case study. We are documenting our efforts to create a stable and scalable growth engine for Spera Foods. To…Aug 8, 2017Aug 8, 2017
Bryce KaiserThe simple way to get press for your startupBuilding a PR machine is hard work, but for cash-strapped startups it can make all the difference. This post will outline my approach to…Aug 7, 2017Aug 7, 2017
